At the Samuel Curtis Johnson Graduate School of Management, there are many ways we share information with our audiences, and social media is one of them. From current and prospective students, parents, faculty and staff to peer institutes and our global network of alumni, among others, social media helps us share our news, engage with others and keeps us connected.

In the resources below you will find a guide to Johnson’s social media policies, best practices, ways to connect and opportunities to get involved. We can’t enhance our social media without your help. 







This comprehensive guidebook for individual social media users contains information for students, faculty and staff and others intending to engage and interact with Johnson on their personal social media accounts. It includes details on how and when to effectively use Johnson’s official hashtag #CornellMBA, among other tips. You’ll also learn ways to become a social media ambassador and opportunities to share your unique perspective as a blogger for the Johnson website.

Getting Involved in Social Media – For Individuals


This guidebook is intended for groups or organizations within the school looking to get involved in social media. It includes university policy, best practices for making the most of your social media content and connections, and how to best represent the Johnson brand.

Social Media Guidelines & Best Practices – For Groups and Organizations


Contact Emma Thomas, social media specialist for the SC Johnson College of Business, at

Questions? Suggestions?